Apple Posts Three New 'Switch to iPhone' Ads [Video]

Apple on Monday shared a trio of geeky ads that are part of its new campaign aimed at persuading Android users to make the leap to the iconic smartphone. Published on Apple’s official YouTube channel, the new mini-ads, running sixteen seconds each, promote the company’s ability to roll out important security fixes fast via iOS software updates.

Security:
Access to the latest updates keeps your iPhone secure. Life’s easier when you switch to iPhone.
Contacts “Switch to iPhone,” reads the video’s description. “The Move to iOS app makes it simple to move your contacts, photos, and more to iPhone.” Smooth “We design the hardware and the software so your iPhone just works,” says Apple.

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