Apple Reportedly Partners with Carl Zeiss To Launch Smart Glasses This Year

Bloomberg recently alleged that Apple is considering a digital glasses gadget for a possible release some time in 2018. In a Facebook post published Tuesday, well-known blogger Robert Scoble claims that the Cupertino firm has partnered with German lens specialist and optical instruments maker Carl Zeiss on the project, which should develop augmented reality optics for the digital glasses.

It’s unclear how reliable Scoble’s information is, but Apple is thought to have already talked about its glasses project with potential suppliers. Scoble claims that a Zeiss employee confirmed the partnership between Apple and Carl Zeiss in a quick interview at the Consumer Electronics Show in Las Vegas, Nevada last week.

“A Zeiss employee confirmed the rumors that Apple and Carl Zeiss AG are working on a light pair of augmented reality/mixed reality glasses that may be announced this year. (I thought it was next year but now that I saw this I believe it will happen this year),” reads his post.

It is possible that we can first see the partnership between Carl Zeiss and Apple bear fruits with the iPhone 8 due to be unveiled in September. The handset can possibly feature some augmented reality tech into its camera application — something which rumors have been pointing to since quite sometime.

Apple’s CEO Tim Cook has also repeatedly expressed his interest in AR multiple times. He had previously said that Apple was high on AR for the long run, with the technology being very “profound.”

Source: Robert Scoble on Facebook


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