Amazon Rumored to Launch its Own Music Streaming Service

Amazon is preparing to launch a new standalone streaming music subscription service, reports Reuters. The tech giant is currently finalizing licenses with labels for the service, and it’s aiming for a late summer or early fall launch.

Of course, Amazon already offers a limited music service for free to Prime subscribers. But this new service will cost $9.99 per month and offer a much more competitive catalog, putting it squarely up against Apple Music and Spotify.
Although it will be a late entrant to the crowded streaming space, Amazon believes a comprehensive music service is important to its bid to be a one-stop shop for content and goods, the sources said.
The new music offering also is intended to increase the appeal of the Amazon Echo, its home speaker, which searches the Internet and orders products from the retailer with voice commands.
The report also states that this new streaming music service will be used to help promote the Amazon Echo — a device that Apple is rumored to be working on a competitor for.

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