Apple launches trade-in program to accept Android smartphones for the iPhone 6, iPhone 6 Plus and iPhone 5s

As promised, Apple on Monday started rolling out a new trade-in initiative aimed at Android phone owners who would like to upgrade to an iPhone. Part of Apple’s existing Reuse and Recycling Program, the non-iPhone trade-in is now rolling out in the United States and several European countries, including the United Kingdom, France and Italy.

The Cupertino company will be giving credit to customers for trading in their Android, Windows Phone or BlackBerry powered handset to buy the iPhone 6, iPhone 6 Plus or the iPhone 5s. It is likely that the company has launched this new trade-in program to further boost the sales of the iPhone 6 and iPhone 6 Plus after a record breaking quarter last year.

According to the retail store pages on Apple’s website, the new trade-in program is currently live in retail stores of the United States, France, United Kingdom and Italy.

Apple had first launched its Reuse and Recycle trade-in program in 2013, and e expanded it to include the iPad last year. The company is also scheduled to reportedly launch a trade-in program in China later this week, though it will only be limited to iPhones.


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