Apple not running free 12 Days of Christmas promotion this year

Every Holiday Season, iOS users looked forward to Apple’s “12 Days of Christmas” or “12 Days of Gifts” promotion, where the company gave away selected iOS apps, music, music videos and movies for free. This year, however, Apple isn’t running the “12 Days of Christmas” promotion.

We’re now three days out of Christmas, and any type of promotion can’t be found. MacWorld reports from a reliable source that we’re definitely not seeing the “12 Days of Christmas” app this year.

For one, there are just so many free apps on the App Store right now. App developers have realized the benefit of making their apps free, and then allowing in-app purchases to garner revenue. Two, Apple recently changed the language on its App Store from “free” to “get”. Three, customers weren’t too happy with the U2 album giveaway.

If you were looking forward to the promotion, and you’re disappointed, make sure you check out our App Deals, where we highlight the best apps and games that have been discounted for the Holiday Season.


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